How to write an executive summary for a project management case study

The Art of the Executive Summary. Think of an executive summary as a more condensed version of your business plan.

How to write an executive summary for a project management case study

If necessary, be sure to consider the types of audiences who may benefit from your study and make adjustments accordingly. When writing an initial business case the option appraisal is likely to contain a long list of options and will cover many possibilities. The purpose is to provide a brief explanation of the entire document with a focus on the recommendations that have emerged from your research. To be accurate and credible, it must be extremely detailed. This first paragraph is also where you should provide the name and nature of your business, and relevant insights about your industry. A business case should be concise and to the point. Remember this is not a brief abstract of words or less but, essentially, a mini-paper of your paper, with a focus on recommendations. In such cases, the research report and executive summary are often written for policy makers outside of academe, while abstracts are written for the academic community. Usually a business will already have implemented a project governance framework that will support the project through each stage. An Executive Summary Should… Be presented as a document that can stand on its own; Be one to three pages, depending on the length of the report; Be written in a formal tone, avoiding the use of first person pronouns I, we, our, etc. Understanding an Executive Summary Think of an executive summary as a time-saving measure. Summary In this article we showed you how to write a business case. It can be difficult to know where to start, what to write about, or how it should be structured. Writing CSU. Therefore, the market assessment should show a complete understanding of the marketplace in which your business operates.

Professors, therefore, assign the writing of executive summaries so students can practice synthesizing and writing about the contents of comprehensive research studies for external stakeholder groups. Purchasing Strategy This section describes how a project is to be financed and whether a decision to buy, lease, or outsource should be taken by the organisation before purchasing.

Paragraph 3: Provide an overview of operational highlights. Focusing on just the three strongest points of your marketing strategy will maintain precision, and get your readers excited to explore the rest of your plan.

Case study summary examples

A business case should be concise and to the point. Boston, MA: Cengage Learning, , p. With research abstracts, the author's recommendations are rarely included, or if they are, they are implicit rather than explicit. Once research is performed, there is work to be done in terms of packaging findings in a way that easily communicates the need for an altered strategy to leadership. Make sure yours stands out. Organization is key for communicating your message. Recommendations are generally not stated in academic abstracts because scholars operate in a discursive environment, where debates, discussions, and dialogs are meant to precede the implementation of any new research findings. This is not the case. Recommendations note that conclusions and recommendations can be bulleted Limitations of the report. How you word this will likely differ depending on your audience and what they care about most. Option Identification and Selection Identify the potential solutions to the problem and describe them in enough detail for the reader to understand. You might begin with an introduction, explaining why you prepared the case study even if it was because higher-level management requested it. Usually a business will already have implemented a project governance framework that will support the project through each stage. Usually the project manager does this by preparing a concise progress report or highlight report at regular intervals.

Excerpt from Woodward-Kron, R. If your study is shorter, your summary should be as well. Revise as necessary.

How to write a case study assignment

Shorter case studies may not require the same background information. This will keep your summary organized while avoiding redundant language; Format the summary in the same way as the report; Reread the summary carefully and ask yourself, "Is my message clear? The business case should also include any limitations since these present potential risk to the project. Support the claims you make in your executive summary with research, and cite this research via footnotes in your business plan. For instance, if the business case and proposed solution makes use of technology, make sure to explain how the technology is used and define the terms used in a glossary. Keep things positive. Anthony James. Remember that although you know your area of expertise inside and out, your audience, often higher-level management, may have only a general overview of your particular field of specialization. For larger projects and complex business change endeavours the document will be large. Recommendations are generally not stated in academic abstracts because scholars operate in a discursive environment, where debates, discussions, and dialogs are meant to precede the implementation of any new research findings. How to Write an Executive Summary. The case explains their personal motivations and needs and their desire to be involved in high-level strategic decisions.

This applies to in-depth case studies over five pages. This may only necessitate the rewriting of the introduction and conclusion, but it could require rewriting the entire summary in order to fit the needs of the reader.

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How to Do an Executive Summary on a Case Study